Work

Growth & Strategy

AI/ ML
Healthcare
B2B / SaaS
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Driving B2B Adoption Strategy & Segmentation
Driving B2B Adoption Strategy & Segmentation
B2B / eCommerce / Platform
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Full-Funnel Experience Transformation: Unified product, marketing & care
Full-Funnel Experience Transformation: Unified product, marketing & care
eCommerce / Hardware / Organizational Strategy
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Driving +14 % CLTV uplift through conjoint-driven pricing strategy
Driving +14 % CLTV uplift through conjoint-driven pricing strategy
SaaS / D2C / Growth Strategy
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Identifying 4 high-PMF segments to improve retention +22 % and cut CAC −15 %
Identifying 4 high-PMF segments to improve retention +22 % and cut CAC −15 %
Consumer Tech / Marketplace / SaaS
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Building the Retention Engine: Faster Refills, Ongoing Trust
Building the Retention Engine: Faster Refills, Ongoing Trust
Healthcare / Operations / AI / Service Design
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Let’s Collaborate to Turn Human Insight Into Scalable, Business-Driving Products

Contact Me
Contact me
+1 (707) 559-8308
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Email
evelyn.ju.kim@gmail.com

Currently open for select projects and leadership roles at the intersection of behavioral science, product strategy, and design research.

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